Enterprise Car Club

enterprise car club formally city car club

Enterprise Car Club is the UK’s largest car club, providing members with 24/7 access to hundreds of vehicles around the country. We started working with City Car Club back in 2013 – they were acquired by Enterprise in 2016 and we have continued to provide our services for them.

Client
Enterprise Car Club
Expertise
enterprise car club formally city car club

We were initially approached to build an app just to make bookings, but our scoping process allowed us to spot other opportunities to extend the extent of the app’s capabilities. First and foremost, customers needed to use the app to quickly and easily select a vehicle to hire along with their desired time slot.

enterprise car club formally city car club

Using the app, members can find a car, access directions to its location, book it, and finally unlock and lock the vehicle. By writing a bespoke API to handle all of the booking information, we managed to get the app to ‘shake-hands’ with Enterprise Car Club’s very complex vehicle management system.

enterprise car club formally city car club

With the initial version, we worked with City Car Club to drive their current branding forwards, creating a fresh, sleek UI which was still sympathetic to their branding at the time. When it came to rebranding for Enterprise, we repeated the entire process. Users seem to be really enjoying the refreshed look and feel.

enterprise car club formally city car club
Next project
Pure