B2B Marketing Manager

Parallax is a digital transformation agency. We build advanced products and applications using the latest technology to improve businesses all over the world.


Strictly no recruiters

Location: Leeds City Centre (flexible hybrid working)
Salary: £30k – £45k
Hours: Full-time

We’re looking for an ambitious B2B marketing manager in Leeds to join the Parallax team. You must have the experience and determination to help us consistently win high-value leads so we can scale up. You will lead on planning, coordination and execution of the marketing initiatives aimed at driving strategic awareness, leads and ultimately sales.

This is a key role for our company at a very exciting time. We’re on a growth journey and have ambitious goals. You will be working directly with the directors of the business.

About You

You’ll be good at and enjoy:

  • Seeing your efforts generate high-value business leads and working backwards to understand how and why it happened
  • Learning about marketing and how it applies to all parts of every business.
  • Getting stuck into the company culture and building strong relationships with your fellow team members.

Key skills

You must have:

  • Experience in a B2B marketing role, ideally within a similar-sized organisation with a technical and service focus.
  • Strong understanding of classical and modern marketing and be able to utilise both effectively.
  • Experience in a rapid growth/scale-up environment and a hunger for growth.
  • Strong budget controls and project management and the ability to work with multiple suppliers and internal teams.
  • Excellent marketing operational skills and the ability to coordinate and deliver effective campaigns.
  • Deep knowledge of proven lead generation tactics and be able to drive high value and relevant leads that we can convert into sales-qualified leads (SQLs).
  • Awareness of the digital transformation landscape and what customers are looking for and buying.
  • A positive and proactive approach to collaborative working with internal colleagues and external stakeholders
  • Advanced knowledge of a CRM to provide transparency with all of our marketing efforts.
  • Creativity, energy and drive to succeed and strong self-starter work ethic.
  • Excellent communication skills and continuously convince and inspire those around you.

Key responsibilities

Day-to-day, you’ll be:

  • Curating and amplifying ‘the voice’ of Parallax in the business world locally and nationally.
  • Researching our target markets and customers and being able to create strategies to reach them.
  • Planning effective content strategies and executing them to a high standard.
  • Working alongside the design and content team to develop creative materials and content across blogs, social media, email and more.
  • Creating inspiring communications and thoughtful resources that our customers crave.
  • Building an engaging a relevant audience across our channels earning more fans of Parallax
  • Identifying and attending relevant events and building relationships with key industry stakeholders
  • Staying on top of industry trends and marketing tactics and be able to apply these insights to your work
  • Utilising our CRM to provide effective tracking and reporting to the directors.

About Parallax

Parallax is a Leeds-based digital transformation agency with a client-base of local and national SMEs, international clients and blue-chip corporations.

We cover a lot of areas but our main focus is to design and build excellent websites and applications. Our other services include digital strategy, branding, content, internet marketing and social media.

We’re always open to new ideas and have a history of helping our clients achieve success in the online world and beyond.

Benefits:

  • Company bonus scheme
  • Bupa Select – top tier healthcare
  • Flexible working hours
  • Partial remote working
  • Social committee
  • Equality, diversity & inclusivity committee
  • Running, bouldering, 5-a-side clubs
  • Charity events
  • High spec MacBook Pro with external display(s)
  • Matched pension – you pay into it, we match your contribution on top of your normal salary
  • Great working conditions with a relaxed and fun atmosphere
  • Forward thinking company with a positive attitude
  • The chance to have a tangible effect on how the company progresses and grows
  • Given the responsibility to work independently
  • City centre office with good transport links & great local amenities
  • Free office bar
  • Xbox One, WiiU

Also, pick two streaming services on us.