By Dario Grandich •

Parallax launches 20 for 20 for Nike and size?

We’re delighted to announce the launch of 20 for 20, a collaboration between Nike and size?

Working with Breaks Agency, an independent creative agency based in London, with clients such as Nike and Dr. Martens (snap), we designed and built an engaging digital time capsule using high-quality 3D scans of the new, to-be-released shoes using WebGL technology. On each shoe, there are nodes that show the influences each collaborative shoe has contributed to this release over the past 20 years. Encapsulating the past, present and future through a history of Nike and size? collaborations.

Parallax is the only agency we would consider for a piece of work like this. We wouldn’t trust anyone else to deliver such a high-standard project in the required timeframe. The finished product was above our expectations and we couldn’t be happier with the team at Parallax.

- James Kirkby - Director, Breaks Agency

Hosted on the website as part of the exclusive Air Max day releases, an annual celebration on the 26th March to honour Nike’s game-changing Air-technology with a series of limited edition, air-injected silhouettes.

Take a look at let us know what you think.